To inspire people to embrace moments of peaceful, emotive togetherness and connection – with themselves and with their friends, families and communities, by providing the best, contemporary, sophisticated tea experience with superior taste and a concierge service.
Inspired by the 21st century innovation in the food industry, Markus and Marina, founded AVANTCHA in Dubai in 2014. Being food aficionados and minimalistic design lovers, they went on a mission to source the finest teas from around the globe and present them in modern, sleek and minimalistic designed packaging. Focusing on functional and elegant tea presentation, AVANTCHA designs its tea accessories in-house to redefine the modern tea experience, beyond a simple refreshment.
Today AVANTCHA has brand offices in London, Switzerland, Bangkok and Hongkong. Dubai, strategically located between Asia and Europe, is the logistic headquarter of the brand.
While AVANTCHA has the mission to advance the tea experience, we’re also committed to advancing togetherness – from championing the natural connections between friends, family and even strangers over a cup of tea, to empowering connected and sustainable communities in an increasingly disconnected world.
We focus on connecting consumers to the stories of the farmers and communities that produce our exquisite range of teas. We place emphasis on upholding sustainable tea production practices that have a low impact on the environment while maintaining our commitment to sourcing the finest teas on the market. Our extensive range of certified organic teas, biodegradable silk teabags and naturally farmed rare teas further enhance the overall experience and allow consumers to rediscover tea in its purest form.
Driven by a desire to marry traditional tea culture with modern sophistication – AVANTCHA is a tribute to the timeless sanctity of tea and a celebration of serendipitous moments on the palate.
We put a lot of effort into ensuring that we can source our teas in sustainable ways, that we offset our carbon footprint and that we are continuously looking for ways to source degradable or compostable packaging in our supply chain.
All our teas are EU compliant, organic certified (EU) or under our own label “Natural Farming’ with available test reports. We strongly believe in organic and natural farming as pesticide free products are not only healthier but it considers the medium and long terms effect of agricultural interventions on the agro-system.
AVANTCHA teas are organic certified, AE-BIO-134. You will find the logo on the majority of our packaging. In the case where not all ingredients were available in organic form, we mentioned the percentage of organic components on the back label.
Our teabags contain the same quality tea as our loose leaf collection and are packed in biodegradable material.
The teabags are made from plant based material called polylactic acid (or PLA). PLA is made from vegetable based material, often cornstarch or sugar cane. PLA is NOT derived from petroleum and will not leak harmful plasticizers into your brew. Our teabags are made from sugar cane that besides being biodegradable are also GMO-free.
This material is designed to biodegrade in high heat, commercial composting environment. AVANTCHA teabag will not breakdown in your cup of tea, even if left for many hours or days.
The teabags use long cotton threads and paper tags that are heat sealed.
The superior taste of our scented blends is due the natural flavorings we use in tea blending. Natural flavorings are concentrated derivatives from real food ingredients. We use natural flavours in compliance with EU organic standards.
Co-founder | CEO
Co-founder | CMO | Certified Tea Sommelier
Managing Partner – Switzerland
Managing Partner – UK
Corporate Sales Director | Certified Tea Sommelier
Logistics & Supply Chain
Creatives & Marketing
Administrator & Ecommerce
Tea Shop Assistant
Tea Shop Assistant
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